Privacy policy

01Businesses and their customers

If a business uses EasyLead to respond to you, that business determines the purpose of the conversation and how it uses your enquiry. Its own privacy policy also applies. We process workspace information to provide and support the service.

02Information we process

• Account and business details: names, contact details, workspace membership, configuration, billing status and connected-account identifiers.
• Enquiries and conversations: contact details, lead-form answers, messages, attachments, delivery information, qualification details, consent and opt-out choices.
• Appointments: availability, booking details, reminders, changes and recorded outcomes.
• Connected platforms: selected Meta Pages and advertising accounts, campaigns, leads and reporting data, and credentials required for authorised integrations.
• Service records: necessary session cookies, security records, operational logs and audit history.

03How information is used

We use information to operate authorised workspaces, manage enquiries, prepare automated or human replies, arrange appointments, provide campaign reporting, support customers and protect the service. We process relevant conversation content through configured AI services to perform these tasks. Workspace members can review conversations and take over from the assistant.

The public marketing pages do not use advertising trackers or non-essential analytics cookies. Signing in to the application uses session cookies needed for authentication.

04Who receives information

Information is available to authorised workspace members and service operators, and to providers needed to perform the configured service. These can include Meta and WhatsApp, hosting and database services, AI and media providers, calendar services and payment providers. We do not sell personal information. We may disclose information when legally required or necessary to protect people and the service.

Connected providers also process information under their own policies. Processing may occur outside your country. Connecting a platform only authorises access to the assets and permissions selected for that workspace.

05Retention and security

We retain information as needed to provide the service, respect workspace retention settings, resolve problems and meet applicable obligations. Access controls separate workspaces and limit access to authorised users and services. No service can guarantee absolute security.

After deletion, limited security, opt-out, dispute or legally required records may remain. Protected backups may retain copies until their normal expiry. Disconnecting an integration does not itself remove previously stored data.

06Your choices and requests

You can request access, correction or deletion, or ask about information we process. Available rights depend on applicable law. We may ask for limited verification before acting. For data controlled by another business, contact that business first; we can help route the request.

Send STOP in a connected WhatsApp conversation to opt out of further automated messages. Opting out and deleting stored information are separate requests.

07Contact

Email info@easylead.io, or request a person on WhatsApp. See data deletion instructions for a removal request.